Broker AIchemy - April 2025

brought to you by Tupelo

George Wellmer
April 09, 2025

🎩 Abracadabra: Find Me Great Businesses to Sell
Q1 is officially in the books, spring is in the air, and you know what that means: Deal Season™. Plus, the IBBA conference is right around the corner—yes, we’re meeting in person in Orlando!

Meanwhile, we’ve been busy. This month we are featuring a new AI tool that is quietly pulling rabbits out of hats—aka surfacing real leads for real brokers. No smoke. No mirrors. Just deals.

Also inside: fresh multiples for entertainment businesses (because who doesn’t want to own a bowling alley-slash-arcade in 2025?).

📣 LAST CALL: Free Teaser Builder
If you haven’t tried our Social Media Teaser Builder yet… why not? It’s the fastest way to make your listings pop online. Built for speed. Designed for brokers. Loved by prospects.

🗯️ SMB Squawk Box

Entertainment

Click on the links below for more!	Low	Mean	Median	High
Full Service Restaurant	1.20x	1.98x	1.90x	4.25x
Dance Studios	1.25x	2.11x	1.85x	4.40x
Arcade, Food & Entertainment Complexes	1.15x	2.25x	2.50x	3.90x
Gyms and Fitness Center	1.50x	2.30x	2.20x	5.50x

Industry Overview, Market Size/Projections, Key Financial Metrics, Future Outlook and more

Tupelo’s industry reports get thousands of views monthly by owners, buyers, and your fellow brokers.

👁️ AI Toolkit

This month, we’re featuring:

Findymail: Findymail is a B2B email and phone number finder designed for sales outreach and lead generation. It specializes in locating verified contact information to improve cold email campaign effectiveness by ensuring data accuracy and reducing bounce rates

Here’s a video of how it works

👉️ Broker Tip

When They Say “I’m Not Ready Yet”

Business brokers deal with one of the longest sales cycles out there.

You’ll hear “Not ready to sell” more times than you can count. So how do top brokers stay relevant without being pushy?

They don’t disappear — they deliver value. Here’s how the best brokers stay top of mind (and first in line) when the time finally comes:

Even if they’re not buying, they might know someone who is. Or — plot twist — they’re a strategic buyer just waiting for the right fit.

✅ Announce Your Closings

Closed a deal? Let prospects know. Bonus points for sharing industry, deal structure, and multiples. Everyone wants to know what similar businesses are selling for.

Build a simple monthly or quarterly email with:

Recent comps
Valuation trends
M&A headlines they should know
This positions you as the go-to broker for their space.

🎤 Conference Recaps = Easy Wins

Attending an industry event? Fire off a quick recap email. Share the trends, sentiment, and what it might mean for their exit.

📊 Drop a Valuation Snapshot

Even a single-page summary of deal multiples and valuation drivers can generate replies. Keep it specific and bite-sized.

🎁 Offer Free Valuations

“I’m just curious what it’s worth.”
That’s your in. Offer a low-pressure, high-value valuation or exit-readiness check.

🤝 Be a Connector

Make intros to buyers, lenders, attorneys, even other owners. Be known for more than just selling businesses — be known for helping them.

📈 Track Their Growth

Check in once a year. If they’ve grown, their exit math has changed. And you’re the one who noticed.

Bottom line: Long sales cycles aren’t a dead zone — they’re a value-building runway. Keep showing up with intel, insight, and introductions.

💥 Special Feature

🌟 Have you tried our Teaser Builder yet? It’s the fastest way to create high-quality teasers that grab attention—perfect for sharing on social media or sending directly to prospects. Quick, easy, and built for dealmakers. Check it out!