Broker AIchemy - January 2025

brought to you by Tupelo

George Wellmer
January 14, 2025

🎉 Happy New Year! 🎉

Kicking off 2025 with the very first edition of Broker Alchemy—formerly AI for Brokers. We’re diving into tools, multiples, lead-sourcing tips, and more to help you level up your game this year.

Oh, and guess what? We’ve got a built-in teaser builder, so every broker can look like a marketing Picasso.

In the immortal words of Mario: "Here we gooooo!" 🍄 🎮

-George, Co-Founder and CEO of Tupelo

🗯️ SMB Squawk Box

Mechanical Trades - Adjusted EBITDA

Industry (Click below for a detailed blog!)	Q1 - Low	Median	Q4 - High
HVAC	1.70x	2.50x	6.80x
Plumbing	1.65x	2.65x	5.90x
Electrical Contractors	1.70x	2.30x	5.70x
Generator	1.50	3.80x	7.10x

Industry Overview, Market Size/Projections, Key Financial Metrics, Future Outlook and more

Tupelo’s industry reports get thousands of views monthly by owners, buyers, and your fellow brokers.

Tupelo offers proprietary business valuations. This introductory call will outline the next steps and help determine if we’re a good fit to work together. Looking forward to discussing your business valuation.

👁️ AI Toolkit

This month, we’re featuring: Leadfeeder - Leadfeeder turns anonymous website visitors into real company names. With this tool embedded on your site, you'll unlock insights into which companies are stopping by—and even lead-score them based on how likely they are to convert.